Keeping healthy while planning events

26 Jun

Experienced events industry folk will know the physical and mental toll that managing events can take on us. Long hours, stress and unhealthy convenience eating can all add up, get too much and cause major fatigue and even more serious ailments in the long term.

So, how can busy event professionals stay happy, healthy and energised during the planning stages, and whilst managing a live event on site?

Here’s a few of my top tips!

 

Eat well

Eating lots of fresh fruit and vegetables, protein (chicken, white fish, eggs, nuts) and slow release carbohydrates (sweet potato, oats, quinoa) can have a very positive effect on your energy levels in the office or out on site.

I know when you’ve been on site for a long day, you’re cold and tired and the last thing you want to eat is a salad! But in the long term you’ll be grateful for the extra energy from eating something healthy.

If I’m travelling I make sure I pack granola bars, porridge pots and nuts in my hold luggage. Wherever I am, I ALWAYS eat a big healthy breakfast. I go for a massive smoothie, porridge, eggs or fresh fruit and yoghurt (but beware of hotel buffet breakfast bars…. Fight the urge to go for the greasy and stodgy stuff!).

On site I make sure the crew and I have plenty of fresh fruit and healthy snacks available throughout the day and eat regularly.

Drink plenty of water

I aim to drink at least 2 litres of water a day. I usually keep a plastic bottle that I refill on my desk and on site. On site I always write my name on my bottle so I know which one is mine! It’s very hard to keep hydrated on site, but very important so keep it in mind.

Also, don’t get me wrong I LOVE my morning coffee, but drinking caffeine continuously over the day can have serious effects on your sleep patterns, your attention span and hydration levels. I tend to not drink coffee after midday, and with every cup I drink two cups of water.

Take time to rest

Sleep enough, switch your phone off, see your friends, watch a movie. There’s a number of ways you can do this but the overall aim is to let your brain and body switch off from a work project. It may seem impossible at the time, but your body needs time to recuperate.

Our industry isn’t renown for strictly abiding by rest time required by working regulations, but it’s so important for the longevity of working effectively. I’ve been there and done long working days and many days in a row without rest and I look back and don’t understand why I didn’t let myself rest properly.

Exercise

I’d say this kind of counts as ‘rest’ as it’s a great way to clear your mind. I love doing circuit training or going for long runs. Different people get hooked on different forms of exercise, but I try and do at least 3 hours a week of cardio in the gym or running along the beach (I’m lucky enough to live in beautiful Brighton right by the sea so it’s a great motivator!). Other event professionals I know love swimming, cycling, trail running and exercise classes.

Regular exercise increases your endorphin levels, boosts cardiovascular health and improves your quality of sleep! All contribute to providing greater endurance and energy levels throughout the day! Super!

Managing stress levels

There’s a few different ways I tend to do this. My first approach is getting organised. I’ll write up a detailed status report to pick apart the project, prioritise all the tasks and to think of any way I can delegate amongst the project team.

Outside of work, I try to get regular massages, or yoga and meditation sessions. There’s a few great meditation apps like Headspace or Calm that really help especially if you’re travelling a lot.

Managing your workload is important and working long hours to combat the amount of work you have may be required, but if it happens too often then resource needs to be reviewed. Don’t take on more work than you have the capacity to fulfil.

I manage events because I LOVE managing events. If our work is making us so incredibly stressed that it becomes too much and unpleasant, then what’s the point?

By looking after yourself, and taking all the above into consideration you can maintain a happy healthy lifestyle while working in the events industry.

 

If you have any tips of your own please feel free to share them by leaving a comment!

Guest blog by Lauren Bennett at drp

16 Jun

I’ve recently been talking to a few of the nice people at drp agency, a communications agency and production house with offices all over the UK. They’ve worked with a number of fantastic high profile clients on all sorts of wonderful projects.

They’ve recently brought on an Event Coordinator, Lauren Bennett, who made a brave career leap from working as a Nursery Nurse into the world of events. I absolutely loved this blog post that Lauren wrote so thought I would share it with my readers (especially those considering a career change!), for a little motivation and support.

 

 “Do you follow career paths, or carve your own?


Career paths are there to let you know where you are, remind you of where you have been, and give you a target of where you need to go next. With most sectors and industries, there is a step-by-step-process of progression. However, what if the typical career path isn’t for you? What happens when you want to change your profession completely?

Prior to working at drp I had had no previous employment or experience in events. With two young children, working as a nursery nurse for eight years fitted in with family life at the time. It was always a dream of mine to work in events, however, with my lack of industry experience I doubted that I would even be considered.


So…How can you carve a brand new career path?


Get Some Work Experience


This is essential, and highly advantageous. You must have a strong knowledge base and experience in your chosen profession. If you don’t, find ways to get as much experience as you can. Apply for work experience placements, internships, or apprenticeships for example. If companies don’t appear to have any of those, suggest working for them without a wage, and this will further emphasise how much you want to be there.


Show a Willingness to Learn

You can only get out what you put in. If you are fortunate enough to secure work experience, make sure that you get the most of out of it. Be inquisitive, ask questions, and offer to take on more tasks, participate, and keep your ears open. Nobody will expect you to know everything, but it is important to show that you are willing to learn.

Be Determined…

It’s not going to be easy, so you have to remain determined and persistent to succeed. Even if the company aren’t hiring at the time, there will come a time when they are, and your aim is to be the first person that they think of. Always see the bigger picture. You may be working for free, but you’re working… And you’re gaining the experience you need to be employed in a similar role.


Finally…


Don’t give up. If at first you don’t succeed try, try, and try again, and then try a few more times! Working as a Nursery Nurse couldn’t have been further away from being an Event Coordinator. I needed the experience, and drp were not hiring anyone, or offering work experience roles at the time. After persevering, and contacting drp on multiple occasions I was offered the opportunity to work for two months as an unpaid intern and I grabbed it! Seize your opportunities, and squeeze them for all they’re worth.”

Well done Lauren! The events industry is glad to have you. Good luck for the future!!

If you’re looking to burst your way into the events industry and want some help, tips, advice or just someone to talk to then please do feel free to get in touch with me!

Brand Activation / Experiential Marketing expected trends for the future

29 Mar

2015 saw the experiential events industry flourish. Marketing budgets are ever increasing and focusing more on live events and experiential, whilst available technology is not only progressing but becoming more affordable and effective. These together are enabling some superbly innovative and creative ideas to surface all over the world.

So what do I think is going to trend in the future? Three key things.

  • Sustainable events
  • Immersive experiences
  • Internet of Things (IoT)

Sustainable events

It’s no secret that the events industry is not massively easy on our environment. Huge trucks carting tonnes of kit all over the world every day for a one day set up, large sets torn to shreds and discarded after short amounts of live time and anyone that works in the industry I can guarantee you is always drowning in printouts / paper….

However, the industry is waking up now and realizing the importance of delivering events with the planet in mind.

Recycled shipping containers are already a regular in the events world. But there are heaps of other ways event managers can consider the environment. Using electric cars / vans like the Nissan LEAF or the eNV200 for transporting crew and kit, printing using ink free printers, recycling every bit of paper and every empty bottle after an event, using recycled materials to print materials, solar powered kit and heaps more.

There are even sustainable events agencies appearing like The Blub London who are using industry standard ISO2012-1 as a benchmark for all their event planning.

Immersive experiences

The rise of projects like Secret Cinema and the current ‘Live Escape Game’ craze throughout the UK are perfect examples of this, as well as the rise in popularity of virtual reality headsets. Kit from a number of different tech companies (Oculus Rift, Samsung) is making it cheaper, easier and a better quality experience to create immersive experiences.

However, previously some brands have used technology for the sake of using technology. There hasn’t been enough thought put into what the end consumer would take from the experience. It has become apparent that the brand, the activity and the interaction needed to fit together seamlessly for right message to be carried away.

With this in mind, more brands this year will be thinking more creatively about how they implement these immersive experiences, whilst using the best kit available.

Internet of Things (IoT)

Probably the biggest and most exciting trend of the three, IoT has the potential to make experiential even more engaging, fun and personal to a consumer.

IoT is the network of physical objects embedded with electronics, software, sensors, and network connectivity enabling these objects to collect and exchange data.

Imagine a city that is totally connected. Cars, roads, cameras, traffic lights, clothes, phones, bikes, fridges; everything. If a phone can talk to a fridge you can find out what you need to buy for dinner on your way home from work without physically looking in your fridge. If a street camera can talk to traffic lights or your car they can redirect you around another route from where there might be heavy traffic to make your journey quicker. If your phone can talk to your jacket while you’re riding your bike you can receive phone calls, emails and texts – still riding with both hands….

It’s remarkable how this technology can be used. There are already projects like The Things Network where technologists are testing out city wide networks in places like Manchester that are totally free to use. So not only amazingly forward thinking but incredibly cheap to run and create. 

Absolut are already ahead of the game, you can see some of the ideas they’ve been looking at with a number of agencies in this article in Marketing Magazine

I found this infographic very helpful in understanding the basics of IoT! The possibilities of how you can transpose this type of technology into an event space or activity is incredibly exciting and infinite!

Event of the month – Brighton Music Conference

26 Mar

On Thursday 14th & Friday 15th April 2016 at the Brighton Dome The Brighton Music conference will open it’s doors to industry professionals, students and the next generation of creative and business talent.

It’s an event that has quickly established itself as a vital meeting point for the electronic music industry, bringing together leading organisations and figures for two days of master classes, panels, and talks. 

Their panel of speakers looks incredible, including talks from key execs from Facebook/Instagram, Twitter/Periscope/Vine, Kobalt, Native Instruments, Coda, Sound On Sound, AEI, and more.  The speakers they book are in line with the event’s reputation as a forum for new ideas and challenging conventional industry thinking. 

They also hold an exhibition featuring over 50 exhibitors, and a number of evening events like a  take over Brighton’s Patterns on Friday 15th April for a show with Mala, Commodo, and Foamplate. The same night will see English Disco Lovers & BMC present Crazy P Soundsystem at Komedia 

There lots to learn, very interesting people to talk to and great music to hear. 

Brighton Music Conference tickets are now on sale: Academy £15 and Professional £99. 

For more information you can look on the BMC websiteFacebook page or Twitter. Join the converastion using #BMC16. 

For further information on BMC you can contact Matt on matt@alchemypr.com 07966781138 or James james@alchemylifestyle.co.uk 07515709916

 

What’s the plan for I Love Events Blog in 2016?

24 Feb

“Tut tut tut” I hear you say.

“Where have you been for the past year?” I hear you ask.

“I didn’t even notice you were gone!” I hear some of you (but not many, mind) say…..

WELL. I’ve been busy. OK? Really busy. Since the last time I wrote last I’ve finished a role as Experiential Marketing Manager client side developing and delivering a strategy for B2B partner marketing and live events all over the world (including Dusseldorf, Friedrichshafen, Atlanta, Las Vegas, Salt Lake City, Milan and Nuremberg) which was a great feat but left me with little to no time to think, write, have a personal life etc.

So I’m back in the freelance game and loving it. I’ve had heaps of time to work on exciting projects with my current employer Wired Sussex, and on my other projects, as well as read, write, travel (for pleasure!) and just generally self improve.

What can you expect of I Love Events from now on then?

I’m going to begin structuring my posts a little to give me goals to work towards (so I don’t go months not writing!) and to give the wonderful reader the information I often get asked for. So each month I will write:

  • A Feature of the Month – this will cover trends, support information, ideas, technology, national holidays, innovation, case study events and other cool stuff.
  • An Event of the Month – details of an event happening somewhere in the world that is interesting, exciting, forward thinking, fun, cool etc.
  • A Supplier the Month – unique or tried and tested suppliers that provide services that the event industry requires.

So, I welcome suppliers, event managers, graduates, writers and marketers to get in touch with any interesting or exciting content to feature.

Email christiannebeck@hotmail.co.uk with more information!

Watch this space🙂

Christianne x

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